About Me
Synopsis:
I pride myself to be a designer with a photographer’s eye, capturing brands and moments with a keen focus on positive results.
I have 7+ years crafting visual experiences across Graphic Design (Brand Identity, Digital Design, Marketing Design) and Photography (Portraits, Products & Still Life, Architecture & Interior, Environmental)
Photography, Soccer, and Mood-boarding are three of my favorite hobbies. Photography allows me to capture the beauty of the world around me, while Soccer gives me an outlet for my competitive spirit. Mood-boarding ultimately is my creative way to express myself and organize my thoughts and ideas. It's where my mind finds solace, weaving together themes and ideas into a collection of inspiration.
My Philosophy
Design and photography, as I perceive it, is not merely an aesthetic pursuit. It is a powerful tool for shaping human experiences and driving positive change. It is the art of strategically employing creative thinking to tackle complex problems, transforming them into innovative solutions that enhance the lives of individuals and communities.
At the heart of design and photography lies a deep understanding of human needs and aspirations, a willingness to challenge conventional thinking, and an unwavering commitment to creating meaningful impact. It is through this holistic approach that design and photography empowers us to reimagine our world and forge a path towards a more sustainable, equitable, and fulfilling future.
Services
Branding
Strategy / Brand Identity Design / Trademark Design / Webdesign / Collateral Design / Rebranding Services
UI/UX Design
User Research and Analysis / Wireframing and Prototyping / User Interface Design / User Experience Testing / Responsive Design Solutions
Photography
Portraits / Product / Headshots / Personal Branding / Business Marketing Photography
My Process
01
Discovery & Brainstorming
I will collaborate with you and/or your team to understand your vision, target audience, and project goals. Unraveling the insights that will shape our creative journey. Once everything is on the same page, a formal statement of work agreement (SOW) will solidify the project details for a smooth workflow.
02
Create/Capture
For graphic design projects, I will craft the visuals, translating your vision into layouts, selecting fonts and colors, and presenting initial concepts for your feedback.
If photography is part of the project, I will meticulously plan the shoot, considering lighting, composition and more to achieve the desired visual needs.
03
Refine Feedback & Perfect Details
At this stage, I focus on polishing the details. For graphic design projects, I will fine-tune the layout, typography, and any graphic elements. I will proofread all text for accuracy before presenting the final design for your final approval. And ensure the files are production ready.
For photography projects, I will edit and enhance your photos, ensuring a flawless final product based on your feedback.
04
Delivery & Beyond
The final stage ensures a smooth handover and sets the stage for future collaboration. Here, I will deliver the finished project files in the appropriate format, ready for your use. Depending on the project, I may even offer to prepare a presentation or assist with launching the final product to ensure success. And finally, I will go over any future consideration for your business goals and provide consultation if needed.
Designing brand Success